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How to Turn Your Passion for Exercise into a Business




Yoga class at a gym

If you have a passion for exercise and want to share your health and fitness knowledge and experience with others, you could turn this rewarding hobby into a profitable business.
Of course, you will need to consider your skill set, qualifications, earning potential, and target market before you launch your new venture. Find out how to turn your passion for exercise into a business.
Open Your Own Gym
Few things will be more rewarding than watching your clients improve their health and fitness levels each day. To transform people’s lifestyles for the better, consider opening your own gym, which offers huge financial potential when executed well. 
However, to start a gym, you’ll need to focus on financing, such as seeking investment to fund a business premises, fitness equipment, and more. You’ll also need to select an accessible location with ample parking to increase memberships.
Don’t underestimate the importance of marketing, either. For example, YEAH! Local can provide local SEO services, as well as PPC and remarketing ads, which can boost your gym’s online presence and, in turn, can increase footfall.
Become a Personal Trainer
If you want to embark on a career that gets your body moving, while helping others to make improvements to their diet and exercise regime, consider launching a personal training business. You could dedicate your life to helping people to lose weight, build muscle, tone up, and improve their strength and endurance levels. 
However, to become a qualified personal trainer, you will need to:
  • Have a high school diploma or equivalent
  • Complete AED/CPR Certification
  • Secure certification (such as Certified Personal Trainer from the American Council on Exercise or the National Academy of Sports Medicine)

You’ll then need to spread the word about your skills and services on social media and by blogging online.
Start a Health & Fitness Blog or Vlog
If you class yourself as a bit of a fitness guru, consider starting your own health and fitness blog or vlog. There are various ways you can monetize your blog, such as:
  • Affiliate marketing
  • Online advertising
  • Sponsored guest posts
  • Web donations
  • eBooks
  • Online courses

While it can take a great deal of time, hard work, and patience to receive a return on your investment, it will be worth all the effort once you generate a superb sum each month. Plus, you will feel a sense of satisfaction, knowing your health and fitness tips will have a positive impact on other people’s lives.
Launch a Pro-Health Restaurant
If regularly feel frustrated by the sheer amount of fast food restaurants on offer, and want to prove to people that healthy food can be delicious, consider opening your first pro-health restaurant. For example, you could aim to target a niche market, such as dishes for vegetarians, vegans, pescatarians, or those living with celiac disease.
You’ll also need to find the best location for your restaurant to secure many bookings and passing trade. Plus, you will need to hire talented chefs and serving staff to ensure you regularly serve up delicious dishes without fuss or complaint.

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